About Safari Rank

Kenya's premier SEO agency helping businesses improve their online visibility and grow their digital presence.

Our Story

Safari Rank was founded in 2018 with a simple mission: to help Kenyan businesses succeed online through effective, ethical SEO strategies.

Our founder, having worked with international SEO agencies, noticed a gap in the Kenyan market for SEO services that truly understood local business needs and search behaviors.

Starting with just three clients, we've grown to become Kenya's leading SEO agency, serving businesses of all sizes across various industries. Our success is built on delivering measurable results, maintaining transparent communication, and staying ahead of the ever-evolving SEO landscape.

Today, we're proud to have helped hundreds of Kenyan businesses improve their online visibility, drive more traffic, and increase conversions through our tailored SEO strategies.

Safari Rank Office
Our Mission and Vision

Our Mission

To empower Kenyan businesses with effective, ethical SEO strategies that drive sustainable growth and establish a strong online presence.

Our Vision

To be the most trusted SEO partner for businesses in Kenya and across East Africa, known for delivering exceptional results and staying at the forefront of search engine optimization.

Our Values

  • Excellence: We strive for excellence in everything we do
  • Integrity: We operate with honesty and transparency
  • Innovation: We embrace change and continuously improve
  • Results-Driven: We focus on delivering measurable outcomes
  • Client-Centric: We prioritize our clients' success

Meet the Founder

The expertise and vision behind Safari Rank's success.

Dennis Muvaa - Founder & CEO

Dennis Muvaa

Founder & CEO

With over 8 years of experience in SEO and digital marketing, Dennis has helped numerous businesses across Kenya and beyond achieve remarkable growth through strategic online visibility.

His diverse background spans multiple disciplines that contribute to his holistic approach to SEO:

Professional Background

  • Technical Writer with expertise in creating clear, SEO-optimized documentation
  • Experienced Blogger who understands content creation that resonates with audiences
  • Content Strategist skilled in developing comprehensive content plans that drive results
  • SEO Manager with a proven track record of improving rankings and traffic
  • Software Developer who understands the technical aspects of website optimization

Dennis combines his technical knowledge, content expertise, and strategic thinking to develop customized SEO solutions that address the unique challenges of the Kenyan market. His passion for helping local businesses thrive online is at the heart of Safari Rank's mission.

Why Choose Safari Rank?

We're not just another SEO agency. Here's what sets us apart.

Local Expertise

We understand the Kenyan market, consumer behavior, and competitive landscape.

Personalized Approach

We develop customized strategies tailored to your specific business needs and goals.

Proven Results

We have a track record of success across various industries in Kenya.

Transparent Approach

We believe in clear communication and no hidden tactics or fees.

Our Approach to SEO

We follow a systematic, data-driven approach to deliver results.

01

Research & Analysis

We start by understanding your business, goals, target audience, and current SEO performance. We conduct thorough keyword research, competitor analysis, and technical audits to identify opportunities and challenges.

02

Strategy Development

Based on our research, we develop a customized SEO strategy tailored to your specific needs and goals. This includes on-page, technical, and off-page SEO tactics designed to improve your search visibility.

03

Implementation

We implement the strategy, making necessary changes to your website's content, structure, and technical elements. We also execute off-page activities like link building and local SEO optimization.

04

Monitoring & Reporting

We continuously monitor your website's performance using advanced analytics tools. We provide regular reports that track key metrics and show progress toward your goals.

05

Optimization & Refinement

Based on performance data, we refine our strategies and make ongoing optimizations to improve results. SEO is an ongoing process, and we're committed to continuous improvement.

SEO Audits

Our comprehensive SEO audit service provides a detailed analysis of your website's current performance and identifies opportunities for improvement.

We examine every aspect of your online presence, from technical infrastructure to content quality and backlink profile, to uncover issues that may be holding your site back from achieving its full potential.

Our audit reports include actionable recommendations prioritized by impact, giving you a clear roadmap to improve your search visibility and drive more organic traffic.

SEO Audit Process
Content Marketing Strategy

Content Marketing

Our content marketing services help you create and distribute valuable, relevant content that attracts and engages your target audience.

We develop comprehensive content strategies aligned with your business goals, whether you're looking to increase brand awareness, generate leads, or establish thought leadership in your industry.

From blog posts and articles to infographics and videos, we create SEO-optimized content that resonates with your audience and drives measurable results.

Website Development

We build fast, responsive, and SEO-friendly websites that not only look great but also perform exceptionally well in search engines.

Our development approach focuses on creating websites with clean code, optimal page speed, and user-friendly experiences that convert visitors into customers.

Whether you need a brand new website or a redesign of your existing site, we ensure that SEO best practices are integrated from the ground up, giving you a strong foundation for your digital presence.

Website Development Process

Our Certifications

We're committed to maintaining the highest standards in SEO.

Google Analytics Certified

Google Analytics Certified

Google Ads Certified

Google Ads Certified

SEMrush Certified

SEMrush Certified

HubSpot Inbound Certified

HubSpot Inbound Certified

Ready to Boost Your Online Visibility?

Book a consultation with our SEO experts and discover how we can help your business rank higher on search engines and attract more customers.

Book SEO Consultation